João Pessoa and its metropolitan region are consolidating as a strategic hub for tourism and real estate investments. With Cabedelo standing out, the combination of unique natural attributes, expanding infrastructure, and large-scale projects has been consistently enhancing the region’s attractiveness.
The capital of Paraíba brings together tranquility, quality of life, and urban development in a rare balance. It is an ideal destination to live and invest, with beaches of unmatched beauty, excellent infrastructure, and a lifestyle that values comfort, safety, and well-being.
Among the major highlights is the Cabo Branco Tourist Complex, which includes plans for a water park, a “dry” theme park, at least eight high-end resorts, as well as a gastronomic and commercial complex and an expanded hotel network.
The Historic Center of João Pessoa is one of the most important in the country and represents a cultural heritage that further enhances the city as a tourist destination. With centuries-old churches, preserved mansions, and revitalized spaces, the area combines history, culture, and leisure—strengthening the creative economy and boosting the capital’s appeal for both investment and quality of life.
The southern coast of João Pessoa is renowned for its unspoiled nature and diverse landscapes that captivate both residents and visitors. Coqueirinho, considered one of the most beautiful beaches in Brazil, impresses with its coconut groves and turquoise-green sea. Tambaba, the country’s first official naturist beach, attracts tourists from all over the world with its multicolored cliffs and natural pools. Tabatinga offers tranquility and scenic viewpoints, while Jacumã stands out for its nightlife and a complete infrastructure of bars and restaurants. In Barra de Gramame, the meeting of the river and the sea creates a unique and unforgettable landscape.
Cabedelo, continuing along João Pessoa’s shoreline, features highly sought-after beaches, the charming Areia Vermelha Island, and cultural attractions such as the traditional sunset on the Paraíba River, accompanied by Ravel’s Boléro—a spectacle that has become a hallmark of regional tourism.
The municipality is also strengthening its role as a logistics and tourism hub with the Port of Cabedelo and its multimodal integration, further enhanced by waterfront urbanization projects and initiatives such as the “Bridge of the Future” (Lucena Bridge), which envisions regional connectivity, a bike path, a boardwalk, a scenic overlook, and the future operation of experience-based cruise tourism.
This combination of unique natural resources, structural investments, a growing calendar of events, and a thriving real estate market creates a highly favorable environment for residential, commercial, and mixed-use developments.
For investors and developers, the region represents solid opportunities for sustained appreciation. For residents, it ensures a distinctive quality of life, blending urban beaches, modern infrastructure, and easy access to services. Mais Construtora reaffirms its commitment to responsible development, aligning its projects with the region’s tourism vocation and the economic growth potential of Greater João Pessoa.
